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Today's newspaper is a historical issue

If you are reading this, you probably don't read the newspaper.
But if by some chance you are one of those old fogies who still enjoys a paper with your morning coffee, you had to notice a big change in the Times Record News this morning.

It was a historical issue.
For the first time ever, the paper was not designed in Wichita Falls.
Last night, a group of page designers in Corpus Christi put the paper together.

We still have people like me here in Hooterville who write stories and others who take photos, but technology now allows us to e-mail all that off to Corpus and let a Scripps "universal desk" physically put out the paper.
It's the same with Scripps papers in San Angelo, Corpus and Abilene.
The only big difference is San Angelo no longer has a press to print its paper like the other three. The San Angelo Standard Times is printed in Abilene.
So in San Angelo, the writers and photographers there write stories and take pictures, send them to Corpus where the paper is designed. Then Corpus sends them to Abilene, where they are put on a press and printed. Then Abilene loads them on trucks and sends them to San Angelo where they are delivered.

It has to be a cost-cutter.
That's the main reason for a lot of corporate decisions these days.
But if you saw our paper today (and if you haven't, please do), you will see a much better looking product.
The TRN had become really stale.
The new look is refreshing.
Now if we can all just learn to spell.

Posted by at 6:49 AM | Permalink | Comments (0)